Everyone Benefits from The Arts

The arts make a difference in all our lives. The Arts:

  • improve quality of life
  • create stronger communities
  • help people feel a sense of belonging and involvement
  • create a forum for intercultural understanding and friendship​ (1)

The Numbers:

Canadians support the arts. In a 2015 study for Business for the Arts: 

       Over 80% said the following are good reasons for supporting the arts:

  • The arts enhance creativity and innovation
  • Arts education can assist children at risk in channeling their energies in a more productive direction
  • Arts education assists in the emotional and intellectual development of children
  • The arts help people understand other cultures
  • The arts can contribute to personal well being (2)

       Over 70% agreed that good reasons for supporting the arts also included: 

  • Communities with an active arts scene tend to be vibrant places to live and work
  • Arts activities help reduce youth alienation and crime
  • The arts can deepen emotional experience
  • Participation in the arts can lead to enhanced self awareness
  • The arts promote understanding and tolerance
  • The arts contribute to deepening personal awareness
  • The arts have the potential to contribute to the economic well being of the community (2)

Canadians have very positive attitudes toward arts and culture. According to a 2012 Canadian Heritage Study,

  • 92% of Canadians agreed strongly that:
    • arts and culture make a community a better place to live
    • arts experiences are a valuable way of bringing together people from different languages and cultural traditions
    • arts are an important way of helping people think and work creatively
  • 90% agreed strongly that exposure to arts and culture is important to individual well-being.
  • 66% feel arts and cultural events are important to quality of life for them and their families.
  • Arts-Access matters! 67% of respondents said it is important to have arts and culture activities that are within 45 minutes of travel time.(3)

Arts Access: Good for People and Communities

Canadians believe that the performing arts benefit their communities, whether or not they attend (according to a 2012 EKOS/CAPACOA survey). In fact, the less likely Canadians are to attend, the more they believe that the performing arts benefit their communities rather than only individuals attending.(4)


(1) Canada Council, Impact of the Arts on Canadian Life.

(2) Strategic Council, Building the Case for Business Support of the Arts: A Study Commissioned by Business for the Arts, Feb.2015.

(3) Phoenix Strategic Perspectives, Final Report: Arts and Heritage in Canada: Access and Availability Survey 2012. Prepared for the Department of Canadian Heritage, November 2012.

(4) Value of Presenting - Survey of the General Public, 2012 (EKOS Research Associates/CAPACOA).